Joao Bocas

Joao Bocas is a wearables thought leader, speaker, and CEO at Digital Salutem.

Joao Bocas is an expert and keynote speaker in wearable technology and is a globally recognized business thought leader, mentor, advisor, and entrepreneur. 

His passion lies in helping others, sharing experiences, transferring knowledge, working collaboratively, and helping businesses adopt the latest digital trends and innovations. As a thought leader in wearable technologies, digital health, IoT and healthcare innovation, including AI (artificial intelligence), robotics and ML (machine learning., 

João explores the intersection of technology and business. This includes examining how new technologies continuously shape consumer behaviour, influence business models, and help brands amplify their message. He also analyses the impact of disruptive innovations and shares future trends in the marketplace.


With over 25 years of hands-on experience in Professional Sports and Corporate environments working with senior management, Boards and executive teams, Joao Bocas has worked across Healthcare, Financial Services, Media, Sporting, and Third and Public Sector organisations. 

He has also amassed an admirable array of 17 formal professional qualifications while studying sports for 8 years. He was a Finalist in the Great British Entrepreneurs Awards 2015, a Top 100 Global Digital Health Influencer, and a global advisor and board member of several tech companies. 

Joao Bocas is part of the editorial board of ICT&health International The official international healthcare platform for smart technologies and innovations. And The Book – Wearables Combined with AI will be the game changer in Healthcare. He is also the Co-Author of XPOMET – 360° Next Generation Healthcare.


His vision can be found in a recent interview conducted by Dinis Guarda: 

“I was born in Lisbon, Portugal and I consider myself a citizen of the world. I worked in sales in Portugal before coming to the UK. I always was interested in sports and technology and I started to work in the sports industry. 

In 2015 I became involved in technology and health and how the former can help with people’s lifestyles. There is when I got involved in wearables, my speciality. There are different conflicts of interest when using technology in sports. The main problem is privacy and giving away personal information. 

On a personal level, I don’t think there is any conflict in giving away data that also helps us. There are commercial concerns of course. But on a professional level, these concerns become problematic. Employees being tracked might cross a line in privacy and the right to disconnect. There are ethical standpoints that need to be further discussed and find solutions. 

However, the potential is there and, obviously, the idea is to keep moving forward. For example now with COVID-19, wearable devices can help track people that are infected, the places and people they have been contacted with, even helping with early diagnosing”.

Recognition and Awards
Keynote Speaking – XPOMET – Innovation in High Tech and Medicine – Leipzig, Germany – March 2018 – IDTechEX Show 2018 – Berlin – Germany – April 2018 – DIGI-TECH PHARMA 2018 – London – UK – May 2018 – Future Health Summit 2018 – Dublin – Ireland – May 2018 – IMPACCT mHEALTH 2018 – Boston – USA – July 2018 – INCmty – Health and Wellness Summit – México – November 2018 – HSBC – Private Banking -Technology in Healthcare – Nov. 2018 – IQVIA 2019 UK Technology Event – London – June 2019 – Novartis – Berlin – Germany – June 2019 – VMworld ( VMWare ) Europe 2019 ( November ) Barcelona – #TrustInTech Symposium 2019 – Huawei – London ( Influencer ) – Animal Health Investment Europe – London – February 2020 – European Patient experience & Innovation Congress – Dubrovnik – Croatia – March 2020 – Webit Festival Europe 2020 – Valencia – Spain – June 2020


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Joao Bocas
London, United Kingdom
University of Brighton
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