How To Improve The Curb Appeal Of Your Business
We often hear the term curb appeal when talking about home improvements, as people always want to know the best new ways to make the surrounding area of their home a nice one. This is because it’s the first thing guests and visitors see, and we all know how important first impressions are. You want to give off the appearance of a welcoming and inviting environment that looks pretty and stylish. So really if you think about it, the same should apply to your office too. You want people to walk past minding their own business, and then be distracted by a wonderful looking area that draws the eye in – think of it as a new marketing strategy. You would be surprised how much easier it will be to engage with people when the surroundings are so nice.
But the question is, how do you go about doing this? Well, fortunately, it is a lot similar to what you’d do if the place was your home, so as long as you keep the same thought process in mind, there is no reason that it won’t look wonderful.
Here are some of the best ideas to help push you in the right direction.
Clean up the walkway.
If you have a path that leads from your building and backs out into the street, then you need to make sure that the area is spick and span so it looks like somewhere people want to explore down. If you have weeds poking out through the cement slabs and stains from dropped drinks or paint – this is going to tarnish the whole appearance. So make sure that you cut down the lawn so that it doesn’t look overgrown and messy. Scrub the slabs or whatever flooring you have. A simple bucket of hot water and soap can do the job, or of course, if you have a fancy high-pressure washer – that’ll be even better. And then remove any weeds that are coming through. You will, unfortunately, have to do this regularly as they always find a way of coming back.
Furnish the open space strategically.
Placement is everything, so when thinking about what Commercial Site Furnishings you want to add, think about how people approach the area. Walk out of the place and come back as if you were a potential customer – where would you want to cop a squat? Ideally you’ll want to go somewhere that is facing something nice to see. People watching is always nice, so maybe facing the pathway into your building so others can watch people go about their day would be a good option. Then you’d want to add a trash can next to the bench to give people a chance to dispose of any litter they may have. It’s clever thinking like this that will highly pay off in your favour – so think smart.
Throw in some pops of colour.
What kind of area would it be if there were no colour? Colour is such a powerful thing, and isn’t something that should be overlooked, as there is a technique for making sure everything compliments each other. Of course, you can just add in a whole bunch of random flowers wherever you want to, but you could also take things that one step further to take the environment to the next level. Think about the colour wheel, and what goes opposite what. For example, purple is the opposite to green, so if you have a lot of greenery already, like the lawn and some various other plants and bushes, consider adding purple flowers, like lavender, lilacs, and irises..
Now you have a few of the best ideas, think about how you can implement these things into your office surroundings. Just think about what you’d like to see when you’re approaching a building – what would make it more interesting, exciting, and just generally a lot more pleasant to look at? Once you’ve figured that out, you can hit the ground running. Think of it this way, if the exterior of your workplace building looks incredible, then people will assume that you obviously take a lot of pride in where you work. And anyone that looks after their appearance is always taken a lot more professional, and it easily admired, because essentially it shows everyone that they really care, and if they care that much about the exterior – then they must care an awful lot about their business and what they stand for. So win people over before you’ve even greeted them with a smile.
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