Adam Hollander is a serial entrepreneur and, using his extensive experience in-game mechanics and motivation, has recently launched a new NFT generative collection called Hungry Wolves. Hungry Wolves is a gamified social-based NFTs platform that generates digital content on the Ethereum blockchain.
Adam has over a decade of experience successfully building and marketing products at scale. A passionate member of a number of prominent NFT communities, including BAYC.
Adam Hollander Interview Focus
1. Career background
2. As a serial entrepreneur, can you tell us about your experience creating FantasySalesTeam and its acquisition by Microsoft?
3. You have been doing amazing things in gamification. Can you tell us how you see gamification, especially when it comes to business and workplaces?
4. Can you tell us more about Hungry Wolves?
5. What are your views on NFTs, crypto and blockchain?
6. Final remarks
Adam Hollander Biography
Adam Hollander is a serial entrepreneur and has spent the last decade launching and growing successful companies. In 2011 he founded FantasySalesTeam, a gamification platform that encouraged employee motivation through interactive competition. That company was acquired by Microsoft in 2015 and fully integrated into Microsoft Dynamics CRM. After spending two years with Microsoft as their Director of Gamification, he joined a medical education startup, OnlineMedEd, in 2017 as their COO and fourth employee. Adam spent 4.5 years with the company which now boasts more than 350,000 monthly users and recently completed a $25 million fundraise.
Adam has now turned his attention to a unique and fast-growing market: NFTs. NFTs have been taking the art and collectables world by storm with billions of dollars in sales and certain high-end collections.
“Imagine walking into a museum and seeing a priceless piece of art on the wall. You could take a picture of it, but it wouldn’t be worth anything. You could buy a print in the gift shop, but that wouldn’t be worth very much either. The original piece is valuable because it’s the original,” Adam explained in a recent article.
“Until recently, you could copy a digital asset, like a picture, an unlimited number of times and each would be identical. You could never prove which was the original. As a result, it was extremely hard to value digital art. With NFTs and the blockchain, all of that has changed. Now an artist or company can create a scarce number of digital assets and distribute them with infallible proof of ownership.
This is game-changing not just for art and collectables, but for other types of assets ranging from digital land to medical records.”
“The bar is being consistently reset. A few months ago, you could create an NFT project with relatively low-quality artwork, a completely anonymous team, and it would sell out based purely on speculation,” said Adam. “That’s changing now. Projects are becoming more established and are being treated like companies raising investment with meaningful value expectations. I believe Hungry Wolves will raise that bar yet again by creating dynamic game engagement and competition.”
You can learn more about Hungry Wolves at www.hungrywolvesnft.com. The Priority Sale begins on December 5th and the Public Sale goes live on December 6th.
About Hungry Wolves
Hungry Wolves is a gamified generative collection of 6,000 NFTs on the Ethereum blockchain. Join wolf packs with friends, hunt Scrumptious Sheep NFTs, and eat them to earn rewards for yourself and your packmates. Learn more at www.hungrywolvesnft.com.
Sources and links:
Dinis Guarda citiesabc openbusinesscouncil Series is also available as podcast on
Hernaldo Turrillo is a writer and author specialised in innovation, AI, DLT, SMEs, trading, investing and new trends in technology and business. He has been working for ztudium group since 2017. He is the editor of openbusinesscouncil.org, tradersdna.com, hedgethink.com, and writes regularly for intelligenthq.com, socialmediacouncil.eu. Hernaldo was born in Spain and finally settled in London, United Kingdom, after a few years of personal growth. Hernaldo finished his Journalism bachelor degree in the University of Seville, Spain, and began working as reporter in the newspaper, Europa Sur, writing about Politics and Society. He also worked as community manager and marketing advisor in Los Barrios, Spain. Innovation, technology, politics and economy are his main interests, with special focus on new trends and ethical projects. He enjoys finding himself getting lost in words, explaining what he understands from the world and helping others. Besides a journalist, he is also a thinker and proactive in digital transformation strategies. Knowledge and ideas have no limits.