Tuesday, March 26, 2019

Tag: co-creation

What drives Co-creators beyond monetary rewards?

Monetary rewards as necessary condition and signal for ethics and commitment In my last post I talked about the importance of monetary and rewards and...

Be prepared for the coming ”War for Co-Creators”

The strategic relevance of ethics, commitment and rewards in Co-Creation   Ethics in Social Media Research – the privacy debate In the market research community the...

Open Research: consumer demand and business agility

Open Research and the critical challenge for Business Research is critical for business. The systematic investigation about what is necessary for a given business, product,...