It may not be surprising to hear that there has been an increase in the amount of Fortune 500 companies that are using social media as a way to reach more customers over the past few years, but the speed and size of the increase in as little as 4 years is very interesting.
The rapid growth of these channels, such as Twitter and Facebook as well as the proliferation of corporate blogging (which, while still a force, has been stalled by the social media rise), is indicative of a broader, sweeping change in the ways that businesses are using these tools to connect and engage with their customers.
This infographic from Go Gulf takes a closer look at the social media statistics of Fortune 500 companies.
I’m a digital expert in the area of Digital Marketing and SEO that lives in Italy.
I have worked with many companies in Brazil, London and Italy over the years with the aim of increasing their sales and consequently the visualization of their business, improving ranking on search engines.